Sunday, December 21, 2008

More on this amazing fragrance....

A typical line from the press materials for CK in2u goes like this: "She likes how he blogs, her texts turn him on. It's intense. For right now."
Which may turn off its intended audience by the tens of thousands.

This campaign came out March 12, 2007, but I didn't notice back then so it's going to be the new thing to mock today.

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